German Wine Institute and Generation Riesling

ProWein

We have been designing the trade show presentation at ProWein for the German Wine Institute since 2006.
Since 2019, the German Wine Institute has been appearing together with Generation Riesling using a joint stand and a new design language.

 

With the uniform ceiling design, we give the stand a common visual bracket. The distinctive features of the two entities can continue to develop independently. Cylindrical lamps effectively pick up elements of the logo and create a focal point of the stand.